Be one of the first businesses handlers see.

ServDog is where people with assistance dogs keep their dog's record and read the law before they go somewhere new. A few businesses can appear beside that, clearly labelled. The first 25 get founding terms.

Apply to be a founding partner See the plans

Monthly, before tax. Cancel any time. We reply by email and send an invoice.

The founding offerHalf price for your first three months.Then your price stays the same for 12 months from your start date, even if ours go up.First 25 businesses in the US

What this is

ServDog is a private registry. It is not a government agency, is not affiliated with any provincial program, the Canadian Transportation Agency, or the ADA, and registration does not create or confer any legal rights.

Who you reach

People deciding where to go with their dog.

We are new, so we will not quote audience numbers we do not have yet. Every partner gets a monthly count of views and clicks on their ads, from day one.

Handlers planning a day outThey read our guides before a new café, a trip or a first day at work, and they look for places that will not make it hard.

Families and trainersThe people who help a handler get ready, and who pass on a good place when they find one.

Owners and staffBusinesses who want to get the welcome right, and read what they may ask.

What you get

A place on ServDog, said plainly.

Your own profile page on servdog.com: photos, your own words, a link to your site.
A place in the directory of businesses that welcome assistance-dog teams.
A labelled ad where handlers read: after blog and news posts, below the law pages and guides, and on the homepage.
ServDog social posts about you, and on Premier a story on the ServDog blog.
A monthly report of views and clicks. No cookies, and nothing about who looked.

Sample · an invented café

Large (Featured and Premier) and small (Partner). Every ad says Paid partner on the ad itself, and the line under your name is always ours.

The plans

Three plans, one founding offer.

First 25 in the USHalf price for your first three months. After that, your monthly price stays the same for 12 months from your start date, even if our prices go up.

US dollars. Extras for any plan, one-off: a story about your business $299 · a press release $399 · an extra social post $49.

What each plan includes, and what it costs a month
What you get	Partner	Featured	Premier
Your own profile page: photos, description, link	included	included	included
Listed in the business directory	included	included	included
An ad on blog and news pages	Small	Large	Large
An ad below the law pages and guides		included	included
An ad on the homepage (two at a time)			included
ServDog social posts	1 every 3 months	1 a month	2 a month
A story about you on the ServDog blog			1 a year
Monthly report of views and clicks	included	included	included
Per month, before tax	$99	$249	$499
Founding, first 3 months	$49.50	$124.50	$249.50

What we promise

Honest placement, or nothing.

Every ad is labelled Paid partner, on the ad itself.

No stars and no ratings.

We say your business welcomes assistance-dog teams. We never call a business compliant, certified or approved, and neither may your ad.

Links to your site are marked as sponsored, the way Google asks. We sell visibility to people, not search rankings.

No ads where a handler is at a door: not on the door screen, a dog's public record, the card, or checkout.

We do not inspect or assess businesses, and a listing is not a promise about any visit.

How to start

Four steps, about a week.

Apply to be a founding partner

Questions first? Email contact@servdog.com

Download this proposal as a PDF

1Apply. It takes two minutes.
2We reply by email and send an invoice.
3Send us up to six photos and a few lines about your place.
4Your profile and ads go live. Your first report comes at the end of the month.

ServDogServDog Inc. · 7398 Yonge St, Thornhill, ON L4J 8J2 · contact@servdog.comFounding offer: first 25 per country